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Intelligent Automation and ServiceNow

Posted on 14 Mar 2021 · 1 min read

ServiceNow is not only your system of record or system of engagement. ServiceNow can be one of your main assets on your journey toward intelligent automation.

I don't think about a ServiceNow engagement as just a project. I think about it as a chance for the customer to intelligently automate their processes and digitally transform their organisation.

What is Intelligent Automation?

Intelligent automation is the combination of:

  • Robotic Process Automation (RPA) — automating repetitive, rule-based tasks
  • Artificial Intelligence (AI) — enabling the system to learn and make decisions
  • Process Orchestration — coordinating work across systems, teams, and technologies

ServiceNow sits at the centre of this model as the orchestration layer — it connects the dots between people, processes, and technology.

How ServiceNow Enables It

  • Flow Designer and IntegrationHub let you automate end-to-end processes without custom code, spanning multiple enterprise systems.
  • Virtual Agent uses Natural Language Understanding to handle routine interactions, freeing human agents for complex cases.
  • Predictive Intelligence uses machine learning to route work, suggest knowledge, and detect anomalies before they become incidents.
  • Process Mining gives visibility into how processes actually execute, revealing bottlenecks that automation can address.

The Right Mindset

The difference between a good ServiceNow engagement and a transformative one often comes down to mindset. A narrow project mindset delivers a configured system. A transformation mindset delivers an automated, intelligent platform that continuously improves.

When you sit down with a customer, don't just ask what do you need the system to do — ask what decisions and tasks should humans not have to make or do anymore?